Coronavirus Campaign

The goal of this assignment was to create four different advertisements that could be used in campaign. We were challenged to design 4 different sized items that worked out to be a website mock-up, a poster, a postcard and a business card. With the instructions of these four dimensions we were able to interpret and create a design. I focused on the current event of the Coronavirus and how it is spread to others and how you can keep yourself healthy.

The first visual I created was a website mock up in which I depicted what you should and shouldn’t do during the current outbreak of COVID-19. I was trying to focus on how people are preventing the spread and how others are ignoring regulation and rules and putting other in danger. I wanted to split the screen in order to show that there were two sides and arguments to be made. Along with a few short words, I used pictures to show because it is most times easier to interpret information from a photo. I used my personal photo to portray washing your hands on the “Do” side of the website.

Secondly, I created a poster that could be used to gain awareness for people who are unaware of the sickness. I wanted to use a simple design to attract peoples attention but not overwhelm the page with design. I used a repeating text and the shape of the virus as well as an original picture intended to represent staying inside.

Next I created a postcard that was intended to give information about my topic. I decided to complete this using mostly images which is what comes to mind when I think about a post card. I used repeating images to complete the collage on the upper half of the post card and finished it using an original photo and text to explain and give recommendations.

For the final design I created a business card intended to spread awareness in a simple way. I chose a bold font to display “protect yourself” because I have come to realize that is the most important part of this virus. Second, i chose to use three picture that i thought were the most important instructions that the CDC and government are telling us to do which are: don’t touch one another, wash your hands and wear a mask when you go out. I included the link to the CDC’s website with information in case viewers have more questions.